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July 10, 2026


Why All Those Robots Cost You Real Money

“Just add more servers” doesn’t work anymore. Why bot traffic costs real money, and how a real estate site’s own success invites the swarm....

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July 09, 2026


The AI Quick Ask: Frictionless Profiling Built Into the Article Flow

A native card that interrupts the scroll with a single, contextual question. One-tap answer. Profile updated silently. No form. No pop-up. The most frictionless...

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July 07, 2026


Who’s Actually Visiting Your Website (It’s Not Who You Think)

A large and growing share of every website’s visitors aren’t people. A field guide to the bot zoo — good, bad, and the new...

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July 06, 2026


The AI Matchmaker Sidebar: Making the AI’s Learning Visible to Clients

Instead of hiding what AI knows about your readers, show them. The Matchmaker sidebar surfaces a growing preference profile that turns passive readers into...

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July 03, 2026


Real Estate in the Age of AI Answers: How to Get Cited by ChatGPT, Gemini & Google’s AI (GEO for Agents)

Getting cited inside ChatGPT, Gemini, and Google’s AI answers — GEO for agents. Part 6 of Found Local.

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July 02, 2026


Listen Mode — AI Audio Overviews for Real Estate Content

What if every listing article came with a two-host AI podcast? We prototyped NotebookLM-style audio summaries for real estate content — and the results...

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June 30, 2026


How to Know Your Local SEO Is Working: The Metrics, Tools & Dashboard for Agents

The metrics, tools, and monthly rhythm that tell you local SEO is actually working. Part 5 of Found Local.

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June 29, 2026


Key Takeaways, Article Chat, and “Recommended for You”: Four Features, One Reading Experience

A reading progress bar, auto-generated key takeaways, inline article chat, and AI-curated next-read recommendations — four features that transform a blog post from a...

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June 26, 2026


The Boring Stuff That Makes You Rank: NAP, Citations, Local Links & a Fast Site

The unglamorous foundation — NAP, citations, local links, schema, and a fast site — that removes invisible penalties. Part 4 of Found Local.

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June 25, 2026


Chat With This Article: AI That Knows What Your Client Is Reading

What if your market reports could answer follow-up questions? We built a Perplexity-style conversational layer anchored to article content + live MLS data. Here's...

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