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Your next client has a question. Show up while they’re asking.

Buyers and sellers now work out what to do next inside ChatGPT. A ChatGPT ad puts a clearly labelled offer from you beside that conversation. We plan it, write it, track it and report on it. You start small and see what it does.

From $199 a month, plus your ad budget. No contract.

Plus a one-time setup fee equal to one month. Your ad budget is separate and paid to OpenAI, shown in full, and unspent budget is credited. No contract. Change plans with 30 days’ notice.

ChatGPT

Thinking of selling my 3-bed in Pasadena this spring. What should I do first?

Illustration. The ad is labelled and sits apart from the answer. It does not change what ChatGPT says. Not a real ad or response.

Search starts with a phrase. A conversation reveals the whole situation behind it: the house, the timing, the worry. That is the moment an agent wants to be in front of, and almost nobody in real estate is advertising there yet.

What we do for you

The ad is the visible part. The work is the system behind it, and we run that for you.

Strategy and setup
We turn your market, your audience and your offer into a campaign: one clear offer, a budget you agree and a date to review it.
Your service, never a single listing
Campaigns promote your expertise and resources, such as a home value report or a neighborhood guide. We do not advertise an individual home for sale or rent. That keeps the campaign inside OpenAI’s housing rules.
Creative that belongs in the conversation
We write and rotate ads that start with something useful to the person asking, not a louder interruption.
A landing page with one next step
The ad and the page are built together, so the click lands somewhere that finishes the thought.
Tracking and audiences
Pixels, conversion events and audiences are set up as one system, so a result can be traced back to the ad.
Reporting and changes
We report four things: impressions, qualified visits, leads and conversions. Then we tell you what is clear, what is weak and what we are changing.
  1. First

    Impressions

    Did the campaign earn relevant visibility?

  2. Then

    Qualified visits

    Did the conversation lead to real site activity?

  3. Then

    Leads

    Did the landing page earn a response?

  4. Last

    Conversions

    Did it create a measurable business outcome?

Illustration

Visibility is only the beginning

You are not buying ChatGPT’s answer. You are buying a labelled placement beside it, so we measure what the placement does, step by step.

Watch before you spend a dollar

Darkly is our AI presenter. He explains the channel so we do not have to send you a white paper.

Download the ChatGPT Ads guide for real estate agentsDarkly’s Dossier. 39 pages, free, PDF.

  • Where does the ad go?The first question everyone asks.
  • Start with their question.Meet people while they explore.
  • Small test. Clear purpose.One offer, an agreed budget.

How it goes

Illustration with sample records.

Pricing

2 ads
$199 per month
4 ads
$249 per month
10 ads
$549 per month

Plus a one-time setup fee equal to one month. Your ad budget is separate and paid to OpenAI, shown in full, and unspent budget is credited. No contract. Change plans with 30 days’ notice.

Fair questions

Does an ad change ChatGPT’s answer?

No. OpenAI states that ads remain distinct from ChatGPT’s responses. An ad is not an organic recommendation or an endorsement.

Will it guarantee leads?

No. We agree the budget and the measures first, then review the actual results with you. Placement is not guaranteed either.

What does a click cost?

That is set in the ad auction, not by us. Our guide, Darkly’s Dossier, cites OpenAI guidance of a maximum bid of $3 to $5 per click. Your ad budget is separate from our fee and you see all of it.

Can you advertise my listing?

No. Campaigns promote your service and resources, not an individual home for sale or rent. That is how we stay within OpenAI’s housing rules.

Is this an OpenAI service?

No. Virtual Results is an independent business. ChatGPT is an OpenAI product. Campaign availability, approval and delivery are subject to OpenAI’s requirements.

Are there promotional ad credits?

Promotions depend on account eligibility, region, dates and qualifying spend. Check the terms in your own Ads Manager account before budgeting around a credit. We do not promise one.

Works with your Hub

Sign in once and ChatGPT Ads shows up in your Hub, next to anything else you use from us. These pair well with it.

About My Hub

Talk to us about ChatGPT Ads.

From $199 a month, plus your ad budget. No contract. Set up for you by our team.